The hotel is situated inside Kabuki area (busy and night life). Shinjuku wasn't that complicated before; so I wouldn't mind staying in this area, but when the night life came with other "societies" (I was followed by a negro. and watched for what I bought in a convenience store). If you look for this kind of complex night life, this hotel would be a top choice. However, it's way too busy for me and the clientele is generally from HK, CN, TW and KR.
The room itself is very nice and the sound proof is not bad. There is a Gozilla head on the patio outside the hotel's lobby floor on the 8th. Some rooms of this hotel are on a higher charge if the room is facing this Gozilla head, about 30% higher.